5 Comments
Feb 9Liked by Gillian Morris, Phil

This reminds me of Ben Franklin's old trick, which I guess has a name - The Ben Franklin Effect

From Wikipedia:

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Benjamin Franklin, after whom the effect is named, quoted what he described as an "old maxim" in his autobiography: "He that has once done you a kindness will be more ready to do you another, than he whom you yourself have obliged."

Franklin explains how he dealt with the animosity of a rival legislator when he served in the Pennsylvania Assembly in the 18th century:

"'Having heard that he had in his library a certain very scarce and curious book, I wrote a note to him, expressing my desire of perusing that book, and requesting he would do me the favour of lending it to me for a few days. He sent it immediately, and I return'd it in about a week with another note, expressing strongly my sense of the favour. When we next met in the House, he spoke to me (which he had never done before), and with great civility; and he ever after manifested a readiness to serve me on all occasions, so that we became great friends, and our friendship continued to his death."

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Thanks for all the great content!

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I love this idea. I feel it articulates something I've been feeling and craving. Thanks for sharing.

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GREAT food for thought as we map out our fall programming, which is centered on the wine and olive harvests, among other things. Volunteer farm work can sometimes feel a bit boring or performative, but having a clear output (a freshly painted fence) could be what it takes to make those projects feel impactful. Thanks for this!

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